Why become a neuhaus Franchise
Our franchisee is the heart of our chocolate family. When you join us, you're not just investing in a business; you're joining a community of like-minded chocolate enthusiasts. The Sweet Benefits:
Premium Chocolates: As our franchisee, you'll have exclusive access to our premium Belgian chocolates that have delighted taste buds around the world.
Proven success: You will be joining a brand with a track record of success, both in Belgium as internationally.
Comprehensive support: Our dedicated team is committed to your success. From training to marketing, we're here to support you every step of the way.
COMPREHENSIVE SUPPORT FROM NEUHAUS
Savor Neuhaus' Icon Collection, where timeless Irrésistibles blend seamlessly with two innovative flavor combinations, offering an authentic tribute to the essence of flavor.
Neuhaus Academy
Our extensive training programs begin before your boutique's grand opening and continueafterwards with ongoing training for both youas well as your dedicated sales staff. We believe that knowledge and expertise are key ingredients to creating a delightful chocolate experience.
Location assessment & Shop fit-out
Choosing the right location is crucial, and we're here to help. Our experts will assist you in assessing the perfect location, ensuring that foot traffic and local demographics align with your business goals. We also provide supervision in the shop fit-out process, making sure your boutique embodies the premium Neuhaus brand.
Operational support
We provide on-the-ground operational support to help you navigate the day-to-day challenges of running a successful chocolate boutique.
Marketing
360° degrees marketing campaignsincluding window kits, social media campaigns and participating in our Insiders Program, which is designed to engage Neuhaus enthusiasts and create more opportunities for them to visit your boutique.
Omnichannel advantage
Choosing the right location is crucial, and we're here to help. Our experts will assist you in assessing the perfect location, ensuring that foot traffic and local demographics align with your business goals. We also provide supervision in the shop fit-out process, making sure your boutique embodies the premium Neuhaus brand.
Financial commitment
Becoming our franchisee involves a carefully planned investment to ensure your success. With good management, our franchisees typically see a return on investment (ROI) by the end of year three, making this a sweet and profitable endeavor. Own Capital requirement : 100.000 Euro approximately or 50% of total investment (= franchise fee, initial stock, capex)
In Summary :
- Entrance Fee: 15.000 Euros
- Training Fee : 0 Euro
- Boutique Investment : Est. 150.000 Euros – 250.000 Euro*
- Initial Stock: 12.000 – 15.000 Euro
- Royalty on TO : n/a
- Marketing contribution : 2.5% on net TO
(*) full cost depending on total retail space & technical condition of the chosen location.
Our store concepts
At Neuhaus, we're committed to your success from day one and beyond. Our franchisee support goes beyond just the initial investment. We offer a range of services to ensure your journey is as smooth as possible
Neuhaus Boutique
Shopping street location or within shopping mall Retail space 30 – 35 Sqm2 (320 – 375 SqF) & min 20 Sqm2 storage (215 SqF)
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Neuhaus Kiosk
Premium shopping mall Kiosk is aprox 15 Sqm2 (160 SqF) + storage
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Expanding Neuhaus across the UK
As we embark on our journey to expand Neuhaus across the UK, we're in search of high street locations that align with our commitment to delivering premium chocolates and exceptional experiences to local communities. Our ideal locations encompass the following criteria:
Retail surface: Spaces ranging from 30-35 Sqm2, providing enough room to showcase our exquisite chocolate creations and engage with our customers.
Storage space:A minimum of 20 Sqm2 dedicated to storage is essential to ensure that our chocolates are kept in optimal condition. This space allows us to maintain the quality and freshness of our products.
Strategic window placement:We appreciate the power of visually enticing displays. Locations with ample windows for exposure are preferred, allowing us to create captivating chocolate showcases.
Sunlight considerations:To maintain the delicate nature of our chocolates, we aim to avoid direct sunlight entering the windows. This precaution is vital to preserving the quality of the chocolate.
Inhabitants: Min. 150.000 with a retail catchment area of > 250.000
The location requirements will be carefully considered to ensure that each Neuhaus boutique can deliver the premium experience our customers expect. As we expand, we will prioritise these factors in selecting the locations to create a haven for chocolate lovers.
Ready?
Join our chocolate family today! Fill out the information form below, we will contact you shortly.