Why become a neuhaus franchisee?
Our franchisee is the heart of our chocolate family. When you join us, you're not just investing in a business; you're joining a community of like-minded chocolate enthusiasts.
Key Benefits of Partnering with Neuhaus
Premium chocolates: As our franchisee, you'll have exclusive access to our premium Belgian chocolates that have delighted taste buds around the world.
Proven success: Join a brand with decades of success and international recognition, built on quality, innovation, and customer loyalty.
Comprehensive support: From initial training to ongoing marketing and operational guidance, our dedicated team is committed to helping your business thrive.
COMPREHENSIVE SUPPORT FROM NEUHAUS
At Neuhaus, we're committed to your success from day one and beyond. Our franchisee support goes beyond just the initial investment. We offer a range of services to ensure your journey is as smooth as possible.
Neuhaus Academy
Our extensive training programs begin before your boutique's grand opening and continue afterwards for both you as well as your dedicated sales staff. We believe that knowledge and expertise are key ingredients to creating a delightful chocolate experience.
Location assessment & Shop fit-out
Choosing the right location is crucial, and we're here to help. Our experts will assist you in assessing the perfect location, ensuring that foot traffic and local demographics align with your business goals. We also provide supervision in the shop fit-out process, making sure your boutique embodies the premium Neuhaus brand.
Operational support
From opening day and beyond, our on-the-ground experts help you navigate daily operations, troubleshoot challenges, and optimize performance.
360° Marketing Support
We deliver complete, integrated marketing support: seasonal window kits, engaging social media content, and participation in our exclusive Neuhaus Insiders Program – designed to deepen customer loyalty and create more reasons for guests to visit your boutique again and again.
Omnichannel advantage
Every boutique is featured on our official website’s Store Locator, making it easy for customers to find you. Our digital marketing campaigns and social media presence drive awareness and foot traffic directly to your door.
Financial commitment
Becoming a Neuhaus franchisee is a strategic investment backed by a proven business model. With the right management and our ongoing support, most franchisees achieve a return on investment (ROI) within three years – positioning you for long-term growth and profitability.
Own capital: Minimum 50% of total investment
In summary:
- Initial stock: $ 15,000 – $ 20,000
- Neuhaus design: $ 95,000 – $ 130,000
- Renovation works (*): $ 55,000 – $ 170,000
(*) total cost depending on total surface retail location and technical condition of the chosen location.
Our store concept
Neuhaus Boutique
High street location, train stations, or mixed use urban shopping center
Retail space: 320 - 500 sq ft
Storage space: 200 - 250 sq ft
Neuhaus Boutique Mall Location
Premium shopping mall
Retail space: 320 - 500 sq ft
Storage space: 200 - 250 sq ft
Bringing the best of belgian chocolate to the world
As we embark on our journey to expand Neuhaus across the world, we're in search of franchisees and locations in Europe and the United States that align with our commitment to delivering premium chocolates and exceptional experiences to local communities. Our ideal locations encompass the following criteria:
Retail surface: Spaces ranging from 320 - 600 sq ft, providing enough room to showcase our exquisite chocolate creations and engage with our customers.
Storage space: A minimum of 200 sq ft dedicated to storage is essential to ensure that our chocolates are kept in optimal condition. This space allows us to maintain the quality and freshness of our products.
Strategic window placement: We appreciate the power of visually enticing displays. Locations with ample windows for exposure are preferred, allowing us to create captivating chocolate showcases.
Sunlight considerations: To maintain the delicate nature of our chocolates, we aim to avoid direct sunlight entering the windows. This precaution is vital to preserving the quality of the chocolate. South facing locations are therefor to be avoided.
Minimum retail catchment area: 75,000 people
These location requirements will be carefully considered to ensure that each Neuhaus boutique can deliver the premium experience our customers expect. As we expand, we will prioritize these factors in selecting the locations to create a haven for chocolate lovers.
Ready?
Join our chocolate family today! Fill out the information form below, and we will contact you shortly.